At Five Jars, we’ve always believed in the power of clear, simple communication – whether we’re helping our clients create custom web solutions or sharing our own story. That’s why we’re excited to unveil our newly redesigned website at fivejars.com, which not only looks better but tells our story in a more intuitive, accessible, and engaging way.
Why Redesign
A website redesign isn’t just about giving our site a fresh coat of paint. It's about ensuring that our digital presence truly reflects our culture, our values, and the work we do. The updated site is the result of our team's deep commitment to making everything we create easier to use, more accessible, and more effective for everyone – whether you’re a potential partner, client, or teammate.
Improving User Experience: Thoughtful Design Decisions
When we set out to redesign any website, we always keep user experience at the forefront. And this was also the case with our website. From simplifying navigation to improving accessibility, every design decision was made with one goal: to make our site as user-friendly as possible. We followed a few guiding principles that are central to great design:
- Streamlined Navigation with Hick’s Law: We removed unnecessary elements to make it easier for visitors to find exactly what they’re looking for. Searching for information on our site is now simpler, more intuitive, and with fewer distractions.
- Intuitive Visual Hierarchy: We focused on how users process information. By using larger, more prominent cards and strategically placed buttons, we made sure that users can easily decide whether to dive deeper into our case studies or blog posts.
- Gestalt Principles for Visual Clarity: We followed the principle of proximity by grouping similar elements together. Our design now offers visual cues to help users distinguish interactive elements, ensuring they know exactly where to click.
- Minimalist Aesthetic: We kept it simple. A clean, minimalist design means there’s less visual clutter and more focus on what matters: our work, our team, and the value we bring to our clients.
What’s New?
A lot has changed on the front end of the site, but it's the thoughtfulness behind each update that makes the biggest difference. Here’s a quick breakdown of what you’ll see:
- Streamlined Navigation
- Improved Accessibility
- Elevated Visual Hierarchy
- Intuitive UX
- Deeper Storytelling
Every change, from the updated typography to the more engaging visual elements, was carefully designed to improve how we tell our story and how visitors interact with our site. It’s an experience that reflects who we are and how we work.
Welcome to the New Five Jars Website
Take a moment to explore our new website and see firsthand how we’ve revamped our user experience. Browse through our case studies, dive into our resources, and see how our work continues to help organizations across industries achieve their digital goals. Whether you’re interested in a website revamp, a custom solution, or simply want to connect with a team who cares about your project as much as you do, we’re here for you.
Visit fivejars.com and get to know us better.
We’re proud of the changes, but this is just the beginning. We’ll continue to improve and update the site, so stay tuned for more!
